Cycling is having a tough time of it at the moment. The world seems to be against everything to do with cycling, except the part that helps save the planet.

The average family of 2007 spent less than 6 hours a week doing things as a family; this excludes watching television which for many families is as good as family time gets.

I'm sure we all remember the days when you could walk into a sports shop to buy your trainers and the only decision you had to make was what size you need. It's not quite so simple nowadays. Let's just imagine that you need some new sports trainers, where do you start to decide what to purchase?